A vibrant, electric blue pizza box sits ready for delivery. It gleams with a cool touch that stands in contrast to the warm, cheesy promise inside. Smooth and glossy cardboard surfaces reflect the ambient light bouncing off it. Also, it gives freshness to the pizza, which in all probability, is hot to the touch. The lettering in simple bold type stands in stark contrast, indicating the name of a pizza place for sober legibility.
The crisp edges and tightly sealed flaps indicate careful handling and insulation of the pizza from the elements. For some personalities, a tiny circular sticker or labelling could denote the type of pizza available, or something about a special offer. This pizza packaging box is more than just a box-it is an eye expectation feeding on the promise of gratification and pleases the eye.