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By: Harry Lee
Whenever customers enter a shop, they are surrounded by wonderful custom packaging options that are meant to grab their attention. In this market, no matter how much effort you put in to make your packaging beautiful, there will always be something missing. That missing part is holographic stickers.
This blog is designed to tell you everything about holographic stickers. We will discuss what holographic stickers are and how they can benefit your brand. Furthermore, we will look at various ways you can design custom holographic stickers that help pull customers from afar.
Let’s begin.
What Is A Holographic Sticker?
Holographic stickers are an amazing way for brands to attract customers. It is applying the power of light and science to create eye-catching stickers that can help influence people’s buying decisions.
Holographic vinyl stickers are the perfect tool when you want your product or service to stand out. A holographic sticker applied to a regular flat surface can produce optical effects. In other words, it appears different from different angles of view.
Most people use 3M 180 lamination films with digitally printed images to achieve holographic stickers in the current market. Depending on the customer’s requirements and budget constraints, companies choose the perfect stickers for their products.
Moreover, you can get custom stickers in bulk to sell them off through your eCommerce store and increase customers’ trust in your brand.
Types Of Holograms
Three types of holograms vary depending on the way they work:
Diffraction Grating
The diffraction grating is a holographic sticker made from a surface covered with very fine grooves. When light passes through the grooves, it splits into different colours as it shines on an observer or any other surface like glass or plastic.
With this option, you can make custom stickers that appear to be multi-dimensional and change depending on your viewing angle.
Interference
Interference is another way to make holograms and requires two beams of coherent (in-phase) light to create an interference pattern. This holographic sticker then diffracts the light into its constituent colours (wavelengths).
In simpler terms, this type allows you to make holographic stickers that can be seen under direct light.
Volume Hologram
The third type of hologram is called volume holograms and uses lasers to record 3D images in a photosensitive medium like dichromate gelatin or photopolymers. So, when you shine a light on these types of holograms, the recorded image appears very bright.
That means that you can create custom stickers in the UK that look like real-life images under direct light.
Now that you know what holographic stickers are and their types, it’s time to talk about the benefits of getting custom hologram stickers in the UK.
Benefits Of Using Holographic Stickers UK
There are several benefits of using holographic stickers UK for your brand. They include:
Attracts Customers
One way to generate more sales and attract customers is by creating a demand for your products and services. With the help of custom stickers holographic, you can increase customer engagement by making them look twice at your logo.
You don’t have to get expensive advertisements or use social media to get people’s attention. All you have to do is purchase custom holographic stickers designed in your preferred size and place them on the packaging of your product.
Your product will catch the attention of customers in no time!
Increases Memorability
Having a memorable logo plays an incredibly important role in the success of your brand. With custom holographic stickers, you can create a memorable logo that will help customers remember your product or services for a long time to come.
Product Authentication
These stickers are perfect for authentication purposes. Your company can use custom holographic stickers on the product to give it a unique identity that will help customers know if they have purchased authentic products or not.
What’s more? You can also opt for scratch-and-sniff hologram stickers, which play an important role in making your product authentic.
Increase Engagement Of Employees
If you run a big brand, then the chances are that you have hundreds or thousands of employees. One of the best ways to motivate them is by using holographic vinyl stickers on their ID cards and gifts like caps, T-shirts, and mugs.
These types of holograms help encourage and remind your employees about your brand and what they can achieve by working for it.
Increases Trust
Hologram stickers allow you to differentiate the product from its competitors and increase brand trust among customers. Some of the most common uses of these stickers include:
- Security holograms that protect them from identity theft
- Scratch off holograms that help confirm the authenticity of the product
- Hologram stickers that can be affixed to books, software media, and other products
They are also the perfect solution for protecting your product against counterfeits. So, suppose you plan on using custom stickers for brand promotion or product authentication purposes. In that case, you are sure to end up with a successful campaign.
Now that we have talked about the benefits of getting custom stickers holographic, it’s time to learn about the various ways to customise these stickers.
Customising Holographic Stickers Uk
There are several ways you can customise your holographic stickers for the UK market. Some of the most common ones include:
Adding Logos And Barcodes To The Stickers
You can add your company’s logo or a unique design on your sticker so that it distinguishes it from the rest. In addition, you must provide as much information as possible about your product or service. This will help customers identify the issuer of the holographic sticker and make them look twice at it before purchasing a product.
Printing Holographic Stickers On Foils
Customers are sure to be impressed by holographic stickers that are printed on metallic foil. That adds a certain shine to the sticker, which makes it look more attractive and appealing.
Furthermore, high-quality printing holographic stickers are a great way to make them look like real holograms. If you plan on using these stickers on the packaging of your product, they must look authentic.
Custom Cuts And Shapes
Apart from printing custom stickers in your chosen design, you can even have them cut into any shape or size. So, suppose you are looking to highlight certain features of your product. In that case, it is possible to get separate shapes for different areas.
To Sum It Up
To conclude, we can say that custom stickers holographic are the perfect way to get your brand out there in no time. You can distribute them freely or attach them with products that customers will need regularly. Just make sure that you use high-quality hologram stickers for effective results.
Contact us Packaging Bee today for more information about custom holographic stickers and booking your order!
