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By: Harry Lee
You must be in some kind of business, that is why you are here to know more about this topic. Well! Regardless of the type of business; be it retail mortar shop or an online business, it’s important for you as a businessman knows about the importance of green packaging. With the increasing waste piles around every corner of the world and adverse changes to the climate, now it’s even more essential to implement eco-friendly packaging practices.
Before discussing the eco-friendly packaging options, let’s have a little sneak peek into the current waste condition of the UK. It may be surprising for you to know that the UK produces about 10 million tons of packaging waste each year. The horror story doesn’t end up here; it’s believed that it represents almost up to two-fifths of the total waste. However, there is a positive side to this fact that almost three-fifths of this waste is recyclable. Therefore, as business owners, you have a vital role to play in reducing the amount of waste that the UK churns out on a daily basis.
How Green Packaging Helps You in Reducing the Ecological Footprint?
If you are struggling to reduce your ecological footprint, switching to eco-friendly packaging makes sense. Going green with your packaging will not just help the environment. It will also help you save money while making your products more appealing to the consumers. Eco-friendly packaging is less bulky and has biodegradable or compostable materials which do not burden the environment. Moreover, this packaging may also be manufactured using recycled materials. This way, you can avoid using virgin material and help conserve natural resources. Moreover, materials like cardboard are easy to ship and stack on one another, thus taking less storage space and vehicles. Therefore, green packaging is the key to keeping millions of tons of carbon dioxide and methane out of the air.
How Can You Run A Sustainable E-Commerce Business?
As an e-commerce business, one of the most important factors that decide your business’s success and growth is how you present yourself to your customers. However, consumer values have changed a lot as compared to what it used to be in the past. Today, the customers are more into investing their money in companies that produce eco-friendly material and packaging.
Read: High Time for The Packaging Industry to Change the Approach
Above all, you should know that your packaging has a great impact on the customers when it arrives at their place. If you haven’t realized it yet, then you are missing out on key points that can make your brand a huge success. The way you present your products to your customers reinforce advocacy for your brand. Therefore, apart from making your website accessible and purchasing process simple or seamless. You have to pay attention to the packaging of your products. In this regard, environmentally friendly packaging can make a visible difference. It can convince your target customers with its perfect quality and is a plus as a packaging material for the environment.
In addition, eco-packaging is becoming the choice of more than 80 per cent of the consumers. However, switching your packaging approach is easier said than done. I agree with the fact that it’s obviously not an easy transition, but the benefits that green packaging provides to your business could be enough to convince your team that this is the right move.
Can You Use Green Packaging for Every Kind of Business?
Eco-friendly packaging materials such as cardboard, cardstock, and kraft paper are quite versatile. You can use these packaging materials to make kraft boxes for products related to any and every industry. Eco-friendly food packaging is the most popular type of green packaging available in the market. However, you can also use these boxes for cosmetics, clothing, pharmaceuticals, food, electronics or anything else you can imagine.
Does Eco-Friendly Packaging Look Nice?
If you have this misconception that eco-friendly packaging looks boring and dull, then you should explore the customization options. There are numerous design options you can apply to your eco-friendly boxes. Moreover, in a world of over-stimulated advertisements, the natural look of these green boxes is easier on the customer’s eye than the other traditional packaging options are.
Therefore, re-orienting the packaging approach of your business doesn’t have to be a chore. If you are new to the business world, you can always hire packaging professional for help and guidance. In short, eco-friendly product packaging is an asset to your business. Besides making a stronger brand image by providing long-lasting or durable packaging to the customers, it also helps in sustaining the planet for future generations.
What Else Eco-Friendly Packaging Offers?
We are already aware of the fact that the majority of the packaging materials make up to the landfills. The advanced lifestyle and easy shopping methods such as e-commerce have further added to the bulky packaging waste piles. On the other hand, if you as a business, replace these bulky plastic packaging with green packaging material such as cardboard or cardstock, you can help in reducing the environmental burden. These materials are easy to recycle and reuse in composting thus making it easier for your consumers to get rid of all those packaging boxes. These recyclable and compostable packaging boxes break down much faster as compared to other types of packaging materials available in the market.
Conclusion
In conclusion, it has now become the need of the hour to take steps to reduce environmental impact. For this, switching to green packaging materials is a cost-effective and easy way to lower your carbon footprint. This way, you can enhance your customer base by showing your commitment to environmental responsibility and the betterment of the planet. Therefore, regardless of the industry you are in, green packaging materials are versatile enough to suit any application. However, this shift may require a bit of an upfront investment. But doing so can save you a lot of money on shipping fees and packaging in the long run.
